ALAS EMIRATES READY MIX
The Bin Fadel Holding embarked on a journey of success in 1996 through the establishment of the Bin Fadel Ready Mix Company, which has become a leading company in the domain of ready mix concrete in the UAE. Another success story was born in 2008 when the Bin Fadel Holding introduced ALAS as a highly advanced Austrian ready-mix brand which was formed in 1959. Another success story was born in 2008 when the Bin Fadel Holding introduced ALAS as a highly advanced Austrian ready-mix brand which was formed in 1959.
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Bin Fadel Holding is one of the fastest advancing regional business enterprise headquartered in Abu Dhabi, United Arab Emirates. We have started our journey three decades back as a transporting company. Today with more than 15 operating companies, we have presence in Construction, Real Estate, Healthcare, Beauty-Wellness, Education, Hospitality and Farming under the chairmanship of Mr. Saif Mubarak Fadel Al Mazrouei.
Entrepreneurship and rigorous customer focus has enabled Bin Fadel Holding to grow its business by responding to the changing needs of the customers and societies in which it operates. Bin Fadel Holding Companies is committed to offering customers an unrivalled choice of the service with exceptional standards.
Since its inception in 2007, BFG has built numerous landmarks dotting the landscape that stand as testimony to its business excellence. The strategy of Bin Fadel Holding is geared towards long-term, profitable growth and focuses on the expansion of its business with forward-looking business models. Now we are expanding our presence in outside the frontiers of UAE and in coming years we have planned to foray into new business ventures in oil & gas and other sectors. The success of Bin Fadel Holding is attributed to proactively managing change whilst upholding the values of integrity, service and social responsibility.
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“The real wealth of the country is made up of men, of children, and of future generations. It is this which constitutes the real treasure” Sheikh Zayed Bin Sultan Al Nahyan